Coffee x Surf x Sweat x Repeat… Introducing The Stoke—a fresh, multi-faceted concept shaking things up on the East Coast. When Molly, the founder, came to me, all she had was the idea and a blank canvas. Her only directive? Make it rad! So I did. This project was a full-on creative blitz—from visual identity to taglines, signage, packaging, and everything in between. The result? A killer new brand that’s ready to light up Ocean City, MD. Feel The Stoke? I do!